"While being BIG on ideas and experience, we're unlike a Big Agency, which clients are finding hard to deal with, increasingly. We believe Brands aren't big or small. It's their long-term vision that counts."
Amit Pateria
Founder & GM
Leadership Team
Repertoire of more than 100 events and brand activations
Repertoire was founded and is spearheaded by Amit Pateria in Dubai. He is equipped with over 20 years of core in events, production, publishing & on-ground activation, having established big-scale event properties in the UAE, other than running a mega publishing enterprise & providing brand solutions to a wide spectrum of clients. A great enthusiast of Indian & Western classical music with a selfless zeal and passion to preserve its legacy for posterity.
Amit has curated iconic Experiential properties for brands in the UAE for over a decade.
Amit Pateria
Repertoire Consulting and Production
Jeevendra Srivastava
Repertoire Consulting and Production
Leadership Team
Creative Thinker, Writer and Brand Management Expert
Jeevendra Srivastava is armed with over 20 years of experience with the biggest as well as mid-sized ad agencies in India.
Jeev has worked on big & small brands at critical junctures of their journeys, such as the Hutch-to-Vodafone brand migration, Dabur Chyawanprash new variants launches, summer campaign of Coca Cola, total brand refresh for Lotus Greens (real estate), launch of Allen Cooper shoes across India, launch of Steelbird Tyres across India, virtual launch of Steelbird Lubricants and follow-up campaigns, Reebok (with the Indian cricket team), brand makeover of ‘Best Food’, a rice brand & a large number of others.
The winning proposition accrues to his dual competence – of a brand management professional and fundamentally a writer and ‘ideas’ person, giving shape & form to campaigns, writing in Hindi & English – scripts, content, posts, headlines, body copy & lyrics, articulating thoughts & crafting copy; besides charting out the positioning strategy for brands, studying the category, consumer & competition, mining insights, and rounding it off with impact presentations.
He has been creating inspiring work for over 3 years on the much-loved Indian brand, Steelbird, for the entire range of products and new market interventions, as well as the concept, creation and launch of the communication mix for Medibird Diagnostics, including the very successful recent campaign against Covid-19.