For over 55 years, STEELBIRD is renowned as India’s premier automotive components brand with proven expertise and a tradition of excellence in research, design, manufacturing, marketing and innovation, with an enviable portfolio of OEM customers and worldwide presence.

The vast Steelbird product portfolio can be classified under Automotive Filters, Rubber Parts & Accessories, 2-wheeler Tyres, Bearings
and the latest – Steelbird Lubricants.

A flawless virtual launch of Steelbird Lubricants for all of the company’s channel partners in mid-2021 has spelt instant success for the new product line, with rising sales, brand recognition and bulk advance bookings by dealers. Browse through the full canvas of launch elements followed by product ads & social media blast.